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As a buyer looking to connect with private label shampoo manufacturers to start your brand, you're in the right spot. We've discussed various factors in this blog that you need to know before entering the market. Let's have a look.
According to Fortune Business Insights, the global shampoo market was valued at $ 36.27 billion in 2024. By the end of 2025, the industry would be valued at $ 38.23 billion. By 2032, it would become a $ 56.59 billion industry with a CAGR of 5.76%.
This list will help you connect with genuine private label shampoo manufacturers for your bulk product sourcing. These factors should be considered before sealing the final deal. A great private label shampoo manufacturer offers more than just production.
1_They provide high-quality formulations tailored to different hair types and trends, like sulfate-free or herbal shampoos.
2_Good manufacturers support custom branding, offer low MOQs (ideal for small businesses), and provide certifications such as GMP, FDA, or cruelty-free.
3_Their packaging options should align with your brand image.
4_Quick turnaround, R&D support, and transparency in ingredients are also significant. 5_Partnering with private label suppliers helps you save time, reduce costs, and launch faster with tested, market-ready products.
5_ They help you with brand-building and make your brand more scalable for long-term success.
Following trends in the private label hair care industry will help you in securing products that are in demand and can be sold at profitable prices.
1_Consumers now prefer shampoos made with organic, plant-based, or toxin-free ingredients. Brands are focusing on sulfate-free, paraben-free, and vegan formulations to meet this demand.
2_Shampoos targeting scalp health, like anti-dandruff, anti-itch, and detoxifying blends, are trending. Buyers want products that care for both hair and scalp for better overall results.
3_Private label brands are offering personalized shampoos tailored to specific hair types, textures, or concerns, such as hair fall, damage, or frizz.
4_Sustainable packaging made from recycled or biodegradable materials is gaining popularity. Brands want their shampoo bottles to reflect environmental values.
5_ 2-in-1 shampoos and conditioners, or shampoos with added benefits like UV protection, color retention, or hair thickening, are in high demand for their convenience and value.
Here are some of the best shampoo private label manufacturing companies and directories that you can explore for your next big purchase.
Tradewheel.com is a well-established online B2B marketplace where you can find a diverse range of private label shampoo suppliers from around the world. It connects you with global manufacturers offering low MOQs and flexible order sizes. You can easily request custom branding, packaging, and formulas, and also ask for sample products before placing your final order.
The platform supports secure communication and RFQs, allowing genuine shampoo manufacturers interested in doing business with you to connect with you immediately. Popular shampoo types include anti-dandruff, herbal, keratin-based, and color-protect formulas, along with many others. Its global supplier database and ease-of-use features make this platform ideal for both buyers and suppliers.
BeauteTrade.com is a beauty-focused B2B platform offering a wide range of private-label shampoo options for small to medium-sized enterprises to source. The platform features manufacturers who offer low MOQ options under your desired price range. You can find natural, organic, sulfate-free, and salon-grade shampoos here.
Alternatively, you can request specific formulation shampoos, and the manufacturers here will do their best to meet your needs in the most effective way possible. The website enables direct messaging with suppliers, free quote requests, and sample availability before bulk orders. The site is easy to use, especially for new brand owners. The platform exclusively deals with the buying and selling of beauty and personal care products.
Natural Cosmetic Labs specializes in U.S made private label shampoo manufacturing, utilizing clean, eco-friendly ingredients that are in high demand in the market. They offer a wide variety of products, including volumizing, thickening, clarifying, and moisturizing shampoos, catering to the diverse needs of end users.
Their minimum order quantity starts at 500 units. They provide full-service solutions for private labeling, encompassing custom formulas, packaging, and labeling. Their products are cruelty-free, FDA-registered, and use botanical ingredients. What makes them unique is their innovation in natural and trending formulations, such as CBD-infused or apple cider vinegar shampoos. Great for brands that want "Made in USA" on the label.
If you want to connect with private label shampoo manufacturers from the USA, then explore
Keychain. It is known for ready-to-go shampoo formulations. This shampoo manufacturer is known for its shampoos, made with natural, plant-based ingredients, and offers flexible MOQs starting at just 100 units.
The website also assists with branding, label design, and packaging. Some of the popular shampoo types of this manufacturer include argan oil, keratin, and scalp-care shampoos. You can launch your product fast with their pre-formulated range. The best thing is that they offer sample products for first-time buyers, allowing you to ensure the quality of their products. What makes them special is their low entry barrier, making them a top pick for small business owners.
Crescent Seoul is a Korean manufacturer offering premium K-beauty private label shampoos. They focus on scalp care, gentle cleansing, and the use of functional ingredients. They work with both startups and big brands. MOQs generally start at 500–1,000 units. Crescent is known for using traditional herbal ingredients mixed with modern hair science.
Their shampoos are sulfate-free, cruelty-free, and ideal for sensitive skin. Their strength lies in innovation and high-quality Korean cosmetic standards. They're a great choice if you're targeting the K-beauty market.
BO International is one of India's top private label shampoo manufacturers. They offer custom formulations using ayurvedic, herbal, and natural ingredients. MOQs start as low as 300 units. Their range includes anti-hair fall products, dandruff control solutions, baby shampoos, and more. The website provides R&D support, packaging design, and quick lead times.
They are GMP-certified and follow international cosmetic standards. What makes them unique is their deep focus on herbal care and affordable pricing. Ideal for eco-conscious and budget-friendly brands.
Kolmar Korea is a well-established OEM/ODM company in Asia, known for high-end personal care products. They offer advanced private-label shampoo solutions for big and small brands. They specialize in clinical-grade, functional shampoos, including anti-hair loss, scalp-balancing, and dermo-cosmetic ranges. MOQs are generally higher, starting from around 1,000 units. They offer patented technologies and high production capacity. Leading global beauty brands trust Kolmar. Ideal for those who want to scale with a reliable and innovative manufacturer.
MANA Products is one of the major U.S. manufacturers that offers premium private label services. They provide custom shampoos designed to achieve salon-quality results. Their product range includes strengthening, color-safe, and hydrating shampoos. MOQs vary but usually start at 500–1,000 units.
It is known for its advanced formulations and collaborates with numerous household beauty brands. Their lab support and branding services help brands create unique and luxurious products. Great for mid to high-end beauty lines that want to stand out.
HSA Cosmetics is an Italian private label company offering professional haircare products. Their shampoo range includes anti-aging, detox, color-protect, and scalp therapies. They provide private labeling with flexible MOQ starting at around 500 units. HSA is GMP and ISO certified and exports to over 90 countries. They help you with product formulation, packaging, and marketing materials. Their European design sense and premium formulas make them an excellent choice for brands looking to enter high-end markets.
XIANGXIANG Daily is a large Chinese manufacturer offering private-label shampoo and personal care products. They provide cost-effective solutions with MOQs starting from 300 units. They offer herbal, anti-dandruff, moisturizing, and baby shampoos. Their service includes packaging, custom branding, and formulation development. Xiangxiang is known for its mass production, affordability, and extensive export experience. It's ideal for businesses seeking to source private label products at competitive prices and with the potential for large orders.
The future of private label shampoo manufacturing appears promising, driven by rising demand for personalized, eco-conscious, and high-performance hair care products. Brands are seeking low MOQs, faster production times, and cleaner formulations to match evolving consumer needs.
Manufacturers are offering innovative ingredients, such as probiotics and plant-based active ingredients, as well as sustainable packaging options. As e-commerce and niche beauty brands grow, private label manufacturing will become more flexible, focusing solely on helping brands secure products and scale up their business operations.
If you are looking to source private label shampoos in bulk for your retail business or your shampoo business startup and are in search of genuine manufacturers and suppliers who can fulfill your requirements then we have presented you the list of leading platforms both general and exclusive ones that you can explore and source bulk private label shampoos from along with that you can explore the trends and future of shampoo manufacturing so that you can have an idea of how profitable the industry is going to be.
MOQs vary by manufacturer, but most start at 100 to 1,000 units, depending on the formula, packaging, and level of customization. Some platforms offer low MOQs to support startups.
Yes, most private label manufacturers offer custom formulas, fragrances, packaging designs, and labels. You can also choose from ready-made formulas to save time and cost.
Typically, it takes 3 to 6 weeks from finalizing the formula and packaging to delivery. Timelines may vary based on order size, customization, and supplier location.